How we reach your goals through careful planning, active participation, and trustful partnership
Building
your Roadmap
- The process begins with development of a roadmap. This is a marketing strategy that guides tactics
- We meet objectives by defining SMART goals early and digging deep into what you truly want for the business in a strategy session
- We both set our intention to execute the plan with reasonable, preset expectations
Constructing
the Campaigns
- Clients are matched with a client success manager and internal subject matter experts
- The strategic roadmap is then broken out into tactics, each serving customer personas we have agreed on
- The CrowdSouth team get to work building out campaigns targeted at those personas. These are based on research, data, and experience
Working
the Funnels
- Campaigns produce funnels, which in turn bring leads, customers, calls, clicks, and other metrics we’ve agreed on
- Those funnels are tightly monitored and regularly adjusted to push peak performance
- Funnels may be abandoned or paused if not performing, and funnels that do perform may get apportioned more ad budget
Assess, Pivot,
Repeat
- CrowdSouth marketing experts assess the campaign at key milestones
- If the campaign isn’t meeting the agreed upon goals, a pivot plan is developed, and the strategic roadmap is adjusted
- If goals ARE being met, we create repeatable processes and lean hard into the funnels that are moving the needle
How Can We Help?
"*" indicates required fields